Sustainability Policy

"Protecting the planet isn’t a feature — it’s our foundation."

We believe good energy shouldn’t come at the planet’s expense. Every decision we make, from ingredients to packaging to production, is designed with responsibility, transparency, and long-term impact in mind.

Rachel & Karen (Founders)

Our Products

Clean energy, nothing unnecessary.

We believe that nootropic energy drinks should do exactly what they say — energise, refresh, and perform — without compromise or clutter.

Every product we create is built on three core principles:

  • Clean formulation: All ingredients are naturally sourced, GMO-free, and fully compliant with strict EU food safety standards (EC No. 1829/2003 & 1830/2003). We avoid artificial fillers, unnecessary additives, and anything that doesn’t serve a clear purpose.
  • Vegan certified: Our entire range is 100% vegan-friendly, ensuring no animal-derived ingredients are used at any stage of production.
  • Responsible sourcing: Wherever possible, we prioritise UK-based suppliers to reduce transport emissions and support the local economy. When specialist ingredients are required, we source globally but only from verified, ethical partners.

We don't believe in excess - only purposeful, high-performance energy that works with your lifestyle and respects the planet.

Our Packaging

Designed to be used, enjoyed, and fully recycled.

We are committed to a circular approach to packaging, ensuring our products leave minimal environmental impact.

  • 100% recyclable materials: All cans and outer packaging are fully recyclable and designed for easy disposal within standard recycling systems.
  • Aluminium cans: Lightweight, infinitely recyclable, and one of the most sustainable packaging materials available when properly processed.
  • Cardboard packaging: All secondary packaging uses responsibly sourced cardboard designed to break down and re-enter the recycling loop efficiently.

Our message is simple: enjoy the product, then give the materials a second life. Sustainability should be effortless for the consumer.

Our Manufacturing

Made responsibly, right here in the UK.

We are proud to manufacture in the United Kingdom, working with partners who share our commitment to ethical and efficient production.

  • Made in Britain approved: Our production processes meet recognised UK manufacturing standards, ensuring quality, accountability, and traceability.
  • Reduced carbon footprint: By producing locally, we significantly reduce transportation emissions and avoid unnecessary global shipping routes.
  • Efficiency-first production: We continuously refine our processes to reduce waste, energy consumption, and water usage across all stages of manufacturing.

We believe that how a product is made matters just as much as what goes into it — and we are committed to improving every step of the journey.

Our Commitment

We are not perfect - but we are intentional. Sustainability is not a marketing claim for us; it is an ongoing responsibility. We are constantly reviewing, improving, and innovating to reduce our environmental impact while delivering the highest-quality nootropic energy products.

Because good energy should power people - not pollute the planet.